Coast Guard Recruiting ads

LineInTheSand

USCGA 2006
10-Year Member
Joined
Nov 25, 2007
Messages
9,295
The U.S. Coast Guard is starting its new recruitment campaign. It focuses less on assets and more on the people. I have to say when I first heard about it, I wasn't impressed with "Born Ready" however, now that I've seen the videos....I kind of like it. It's just about the person. A coworker and I talked to a recruiter friend during lunch, and he said "hold off until you see it".

So, here it is, below. You won't see it on TV yet, but hopefully in the near future you will.


http://cgvi.uscg.mil/media/main.php?g2_itemId=647184

http://cgvi.uscg.mil/media/main.php?g2_itemId=647181
 
to the point

no fluff, to the point with powerful words, action and imagery :thumb:
 
No offense to you coasties but it was weak, still better than the "Army Strong" ads though.
 
I could have stood to see some assets in it, but I will take it over a Marine fighting a lava monster or transforming once he climbs a mountain anytime. Haha...I liked some of the past Army commercials, especially the mountain climbing "Army of One" commercial.
 
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