It probably should...
When I was applying to the academies and as a mid I think I held a lot of the same opinions as the more enthusiastic parents on here. Some of my older posts probably reflect similar opinions. How could people not know about the Naval Academy and how prestigious it was that I got in/went? How were people so ignorant about something that was so important to me? My own parents, while wonderful people who respected my decision to attend USNA and interest in military life, harbored a lot of doubts and worries about those choices. At time I took this as kind of an affront, but now as someone comfortably established on active duty it makes a lot more sense. To their everlasting credit, despite their legitimate concerns about sending their daughter off to the military, they allowed me to choose my own path and now whenever they visit want to stop by the PX to get all the "Marine Mom/Dad" gear they can carry.
There are wide swaths of America that don't have a ton of people interested in the military. Many people don't know anyone on active duty. Even in San Diego, where there is a HUGE military presence, I talk to a lot of people who don't really interact with the military personnel here or know a lot about military life. There are a lot of people to whom Camp Pendleton is just a stretch of I-5 without houses on it. While maybe not ideal, that is reality. Most of the questions that people respond to in this thread aren't borne from any ill-will, but from ignorance. Reacting with "It's like Harvard....but more selective" Is a good way to have those people shut down or not really learn anything. Patience and understanding go a lot farther.
At the end of the day, this is a career where your children will work very hard, often in difficult and possibly dangerous conditions. They will fail at something, be yelled at, and be physically and mentally miserable at some point or another. That your child could be killed or seriously injured on active duty, even in peacetime, is a simple fact. They will likely know people who will die. I wonder sometimes about the parents on here who express only pride and happiness in their children attending the academies or going on active duty. I am not yet a parent, but have to think that I would have a long conversation with a child of mine that wanted to enter the military about what that really means. Absolutely be proud of your children for wanting to take a different path and that you have prepared a child for the road vs. the road for the child or whatever. Others may not feel the same way, and that's fine.